Netflix and TikTok boost overseas sales, says Next
Source: BBC
Next said a sharp rise in overseas sales has been helped by the likes of Netflix, Amazon Prime and TikTok "exposing" people to international fashion trends.The High Street retailer reported that overseas revenue jumped by 23% in the first half of its financial year compared to 1% growth in the UK.Next said it performed better in more affluent countries geographically closer to the UK, but said it was expanding…
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