For Years, TikTok Told Us What to Buy. Now the Trend Is to Consume Less.
Source: New York Times
Like many TikTok users, Meghan Pexton found herself constantly bombarded with videos of influencers suggesting items she should buy — such as matching workout sets and $4,000 couches, along with the aspirational lifestyle that goes with those items.So when TikTok served Ms. Pexton, 24, a stream of content over the July 4 holiday weekend that featured scenes of luxury in the Hamptons in New York, she reached her…
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