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May 7, 2021

Advertising & Marketing (NEC) (TRBC level 5)

U.S. digital ads spur Publicis’ return to growth

Reuters
(Reuters) – Publicis, the world’s third-largest advertising group, on Thursday beat market expectations as it returned to organic growth for the first time since before the pandemic, fuelled by high demand for digital advertising in the United States. FILE PHOTO: The logo of Publicis group is seen at the high......

Google asks U.S. judge to move states’ antitrust lawsuit to California

Reuters
WASHINGTON (Reuters) – Alphabet Inc’s Google has asked a U.S. judge in Texas to transfer an antitrust lawsuit filed by 10 states in December to a court in California, a state that has more relevant witnesses and documents needed by the company, it said. FILE PHOTO: A Google sign is......

Facebook’s advertising integrity chief leaves company

Reuters
FILE PHOTO: An illustration photo shows the Facebook page displayed on a mobile phone internet browser held in front of a computer screen at a cyber-cafe in downtown Nairobi, Kenya April 18, 2019. REUTERS/Stringer/File Photo (Reuters) – Facebook Inc’s chief of advertising integrity, who handled the company’s ad products around......

Unilever to resume advertising on Facebook, Twitter in U.S.

Reuters
FILE PHOTO: The company logo for Unilever is displayed on a screen on the floor of the New York Stock Exchange (NYSE) in New York, U.S., February 17, 2017. REUTERS/Brendan McDermid/File Photo (Reuters) – Unilever Plc said it would resume advertising on Facebook Inc, Instagram and Twitter Inc in the......

Facebook accuses Apple of anticompetitive behavior

Reuters
PALO ALTO/NEW YORK (Reuters) – Facebook Inc accused rival Apple Inc of engaging in anticompetitive practices on Wednesday, firing another shot in a monthslong standoff between the two tech giants over Apple’s planned privacy changes for iOS14. “Apple is behaving anticompetitively by using their control of the App Store to......

Trump family urges U.S. appeals court to move marketing scam lawsuit to arbitration

Reuters
NEW YORK (Reuters) – A lawyer for Donald Trump on Tuesday urged a federal appeals court to halt a lawsuit accusing the U.S. president of exploiting his family name to promote a marketing scam targeting poor and working-class people. FILE PHOTO: (L-R) Eric Trump, Donald Trump Jr., and Ivanka Trump......

Breakingviews – China’s lengthening lowball list lures lawyers

Reuters
A worker takes vaccine vials to inspect at the workshop of vaccine maker Wuhan Institute of Biological Products in Wuhan, Hubei province, China May 26, 2010. Picture taken May 26, 2010. REUTERS/Stringer ATTENTION EDITORS – THIS IMAGE WAS PROVIDED BY A THIRD PARTY. CHINA OUT. – RC1304F25BA0 HONG KONG (Reuters......

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