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December 5, 2019
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CBS US News

New Warren 2020 ad targets billionaire Mike Bloomberg and his opposition to the wealth tax

CBS News
In her crusade to increase taxes on the wealthy, Senator Elizabeth Warren is going after the billionaire in the presidential race who opposes her plan — and she’s targeting him in his own territory. The Democrat’s new ad, which she unveiled on Twitter, will air only once in New York,...
CBS US News

Peloton bike ad: Peloton stands by ad despite accusations of sexism

CBS News
Peloton is standing by a controversial TV ad for the company’s pricey stationary bikes despite a flurry of online criticism that the spot promotes unhealthy views of women’s body image and marriage.  The maker of high-end fitness equipment said in a statement to CBS MoneyWatch that it is “encouraged by...
CBS US News

Peloton bike ad: Internet divided over Peloton holiday ad’s body imagery

CBS News
It’s a tough job to strike the right balance of relatable and aspirational in advertising. The internet seems to think high-end fitness equipment manufacturer Peloton failed to walk that line with a TV ad that shows a woman walking down the stairs of her home, hands over her eyes, to...
CBS US News

Cyber Monday 2019: Americans on track to spend a record amount this Cyber Monday

CBS News
Cyber Monday sales are expected to hit a record $9 billion this year, buoyed by a growing number of consumers making purchases over their mobile devices. That represents a roughly 20% jump in spending from last year, according to data from Adobe Analytics.  Some of the hot-ticket items this year include...
Reuters - Business

Google bars elections ads from using political leanings, voter data

Reuters
(Reuters) – Alphabet Inc’s Google will stop giving advertisers the ability to target election ads using data such as public voter records and general political affiliations, the company said in a blog post on Wednesday. FILE PHOTO: The Google logo is displayed outside the company offices in New York, U.S.,...
Reuters - Business

Google changes election ads policy to limit targeting

Reuters
FILE PHOTO: The Google logo is displayed outside the company offices in New York, U.S., June 4, 2019. REUTERS/Brendan McDermid/File Photo (Reuters) – Alphabet’s (GOOGL.O) Google will stop giving advertisers the ability to target election ads using data such as public voter records and general political affiliations, the company said...
Reuters - Business

Factbox: How social media sites handle political ads

Reuters
(Reuters) – Online platforms including Facebook and Alphabet Inc’s Google face growing pressure to stop carrying political ads that contain false or misleading claims ahead of the U.S. presidential election. FILE PHOTO: Stickers bearing the Facebook logo are pictured at Facebook Inc’s F8 developers conference in San Jose, California, U.S.,...
CNBC Business

How a Tinder date helped YouTuber Caspar Lee launch his own marketing agency for influencers

CNBC
YouTube star Caspar Lee helped launch Influencer, a marketing agency for online celebrities, back in 2017. Source link: Click here for more
CNBC Business

Netflix and HBO shows are pirated on this app that’s been bankrolled by ads from Pandora and TikTok

CNBC
Underground apps such as TeaTV are showing new release films and HBO shows, and siphoning ad dollars from creators and legit content sites. Source link: Click here for more

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