McDonald's loses right to chicken Big Mac name
Source: BBC
McDonald's no longer has the exclusive right to use the label "Big Mac" in reference to chicken burgers sold in the European Union after a ruling by the EU's highest court.The American fast-food chain popularised the nickname for large burger sandwiches, registering it as a trademark in the EU in 1996.But following a legal challenge from a rival chain in Ireland, other companies will now be free to use the name…
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