Popping the lid on Pringles’ playbook

BOCA RATON, FLA. — When The Kellogg Co. acquired the Pringles brand from Procter & Gamble for $2.695 billion in 2012, the business generated approximately $1.5 billion in sales and was described by Kellogg executives as a “game changer internationally” offering a “world-class manufacturing and supply chain” and “platform for future innovation.” Today, Pringles generates more than $3 billion in annual sales and…