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Will AI mean better adverts or 'creepy slop'?

Source: BBC

MaryLou CostaTechnology ReporterGetty ImagesAdvertisers are using AI to personalise online advertisingImagine one night, you're scrolling through social media on your phone, and the ads start to look remarkably familiar. They're decked out in your favourite colours, are featuring your favourite music and the wording sounds like phrases you regularly use.Welcome to the future of advertising, which is already here…

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Read the original source at BBC