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William Post, Who Helped Create Pop-Tarts, Dies at 96

Source: New York Times

William Post, a businessman who was credited with a significant role in inventing Pop-Tarts, a classic American snack and cultural touchstone with an enticing sweetness and simplicity, died on Saturday in Grand Rapids, Mich. He was 96.His son, Dan Post, said he died of heart failure in a senior living community.Mr. Post led the bakery plant that developed the first Pop-Tarts for Kellogg’s in 1964, his son said.…

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Read the original source at New York Times